Project Management for Outsourcing Web Development

Breakdown of Finding and Hiring a Web Design/Development/Marketing Team:

Outsourcing web development can be a tricky process, even for the web design and marketing savvy person. Certainly the roles of project management, creating a time line, and progress tracking is a job in an of itself. The other core tasks which must be outsourced or fulfilled in house include:

• Online copy writing
• Web design and user experience (UX and UI)
• Maintenance and updates (content creation / editing / photos / coordination)
• Strategy
• Link building and search engine optimization
• Tracking and metrics for the website
• Social media and other forms of online marketing like pay per click management
• Landing page and conversion optimization
• Old school e-mail marketing coordination

What are the most difficult parts of web project management for you? Do you have a web development or design project you are outsourcing? Perhaps you are looking for a turnkey consulting solution or perhaps you’re looking to fulfill one of the above roles? Any tips for the unexperienced project manager? What are the most important considerations? Have a link to a resource or guide?

If you want to know more about ethical search engine optimization (seo) or social media services, please contact me at (615) 594 – 2095.

Enterprise 2.0: 12 Things Wikis Can Do For Your Organizational Communication

The Power of Wikis for Business Productivity and Project Management:

Stewart Madder, author of Wikipatterns highlights:

When Tim Berners-Lee created the WorldWideWeb, he envisioned it as a “creative space to share and edit information….and wikis enable people to do just that.

Growing wiki use in your organization is worthwhile because it creates an environment where everyone is empowered to directly make things happen, which gives people a deeper sense of purpose and accomplishment. That’s not something I can say for most other tools, like email. It’s essential if you want to build a successful new venture, or ensure the relevance and success of an existing organization in this rapidly changing world.

(credit: Wikinomics blog)

Who Cares?
If you’re not quite sold on the radical communication powers of wikis, Web Worker Daily has a great explanation of productive uses of wikis to inspire you:

1) To-do list.
2) Project management.
3) Operations manuals
4) Checklists.
5) Plan an event.
6) Log client work.
7) Track invoices.
8 Notes and snippets.
9) Goals.
10) Contacts.
11) Workspace.
12) FAQs.

Wikis are about collaborative and coordinated communication. Period.

Is a Wiki right for your organization and its needs?

A recent Information Week article answers this question with ease as it details the knowledge and content management capabilities of wikis. Ezra Goodnoe delineates:

Wikis can centralize all types of corporate data, such as spreadsheets, Word documents, PowerPoint slides, PDFs — anything that can be displayed in a browser.

Goodnoe continues:

• You want to establish a company intranet quickly and cheaply without sacrificing functionality, security, or durability.

• You want to publish a range of corporate documents in one universally accessible location and let employees manage those documents with a minimum of effort, lag, and risk of redundancy.

• You want to manage and organize meeting notes, team agendas, and company calendars.

• You need a project management tool that is cheap (if not free), extensible, and accessible through any Web browser.

• You need a central location where shared documents can be viewed and revised by a large and/or dispersed team.

Check out Information Week’s list of questions to determine if a wiki is right for you.

What can wikis do for you? For your productivity, project management, and communication coordination? Or do you have wiki stories of your own?

Creative Fusion Media is a ethical search engine optimization company and social media agencythat provides white hat internet marketing services from Nashville, TN.