Whether you are looking to create a local seo marketing plan or one for a large company, you should begin with some fundamental questions about the marketplace and your marketing strategies.
Marketing Plan Phase 1: Begin with your purpose in mind. What does a conversion look like?
Marketing Plan Phase 2: What does success look like?
Marketing Plan Phase 3: What longtail keywords can you target for SEO? What are your low hanging fruit?
Marketing Plan Phase 4: How are you going to create content?
Marketing Plan Phase 5: What is your monthly budget? How much time and how many resources are you going to devote to this project?
Marketing Plan Phase 6: How are you going to track your campaign?
Marketing Plan Phase 7: Who is your competition? What are they ranking for? What are they doing? In other words, how fast are they progressing each month and how many links are they gaining.
Marketing Plan Phase 8: What are your other marketing strategies?
Marketing Plan Phase 9: Do you have alternative revenue stream?
What other questions would you consider in your seo marketing plan?